Creating a video that will go viral all over the Internet is a good chance to show your talent or bring attention to your business. And the good news is that videos go viral not just because of luck but hard work and constant practice of video creators. Thus, you have all chances to blow up the Internet with your video!
In this article, we want to share with you some secrets of successful videos. Keep with us to find out what can help increase views of your videos!
#1 Make It Valuable for Your Audience
The first secret of popular videos is their value. Some videos present difficult subjects in a simple way, making it easier for viewers to understand something. Other videos are entertaining, cute, and make people feel good. For example, a recently released music video called It’s Corn reached more than 11 million views on YouTube in only one month, and it’s all just because of a catchy song and charming “corn kid.”
Thus, before creating a video, think about what you want to give your viewers. Maybe, you want to create something funny that will make your audience laugh. Or a short but informative video about a certain topic? Define the main message of your video and then try to convey it in a simple but interesting way.
#2 Think of a Catchy Headline and Thumbnail
While interesting content is a key to making people spread your videos all over the world, the powerful title and catchy thumbnail are critical for grabbing the attention of social media users and making them watch your video.
We should quickly mention that using a misleading title. It can draw attention and make viewers click on your video, but chances are they won’t watch a video till the end and share it with friends. Thus, try to create a short, engaging title that is related to the content.
A thumbnail is also helpful to make your video go viral, as it is the first thing people see in a social media feed. Your video thumbnail should convey the essence of your video, be good-looking, and trigger curiosity.
#3 Optimize Your Video for Social Media Platforms
The main way for videos to go viral is through social media — Instagram, Tik Tok, Facebook, YouTube, and others. And your video should be fully optimized for these platforms. For example, about 99% of users access social media platforms on their mobile devices, and about 92% of US viewers watch videos with the sound off. Take these and other facts into account to create a video that will grab the attention even of those viewers who don’t turn on the sound.
#4 Use Templates to Make Your First Viral Video
With modern video editors, it is easy to create a viral video even without a huge budget, professional cameras, or years of experience. For example, you can use DaVinci Resolve, Apple iMovie, or Movavi software to create your videos. These video editors are easy to use and offer various tools that help make your video more trendy and eye-catching.
A great option for beginners who want to make a viral video is to use templates and ready-made effects provided by video editing software. Great intros, transition effects, stickers, and even effect packs will be incredibly useful for those who don’t know how to start. Explore different categories, find your style, and edit your video to make it unique and catchy.
Summing It Up
It is not likely your first video will immediately go viral after publishing. Keep in mind that all the tips above work only in combination with consistent work and some experience. Don’t stop after one unsuccessful video. Instead, analyze your video statistics, find your mistakes, look for working video strategies, and use these to create more memorable and interesting videos.
